November 1, 200619 yr Oct. 2006 Sales: Toyota Motor Company November 1, 2006 – Torrance, CA - Toyota Motor Sales (TMS), U.S.A., Inc., today reported best-ever October sales of 189,011 vehicles, an increase of 13.6 percent over October 2005. Calendar-year-to-date (CYTD) sales total 2,117,507 units, up 12.2 percent over the same period last year. "What a difference a year makes," said Jim Lentz, TMS executive vice president. "Last October the industry plunged to a seven-year low, weaning itself from an incentive binge. Today the industry is seeing modest gains on the strength of fresh products." The Toyota Division posted best-ever October sales of 165,005, up 14.6 percent. The Lexus Division reported best-ever October sales with 24,006 units sold, an increase of seven percent. Toyota Division Toyota Division passenger cars recorded best-ever October sales of 92,955, up 6.5 percent over the same period last year. Passenger car sales were led by Camry, which posted best-ever October sales of 33,812, an increase of 8.8 percent. The Camry Hybrid, which went on sale in late April, reported sales of 2,806 units in October. The all-new Yaris subcompact, which went on sale in March, posted sales totaling 6,398 units. The Prius gas-electric hybrid mid-size sedan posted October sales of 8,733. Toyota Division light truck sales were up 27 percent, with a best-ever October total of 72,050 units. Light truck sales were led by the Sienna with monthly sales of 11,870, up 11.4 percent over the same period last year. The RAV4 compact sport utility vehicle (SUV) reported best-ever October sales of 11,154, up 163.1 percent over the same period last year. The all-new FJ Cruiser, which went on sale in March, reported sales of 5,334 units. The Tundra full-size pickup truck reported October sales of 10,046, up 17.1 percent over the same period last year. The Highlander Hybrid gas-electric mid-size SUV reported sales of 1,643 units for the month. The Highlander and Highlander Hybrid posted combined October sales of 10,296, an increase of 18.1 percent. Scion reported October sales of 12,344 units. The tC sports coupe led the way with October sales of 5,788 units. Scion xB sales were up 1.3 percent, posting monthly sales of 3,963 units. The Scion xA posted sales of 2,593 units, an increase of 2.1 percent. Lexus Division Lexus passenger cars posted best-ever October sales of 14,373 units, an increase of 23.4 percent over October 2005. Passenger car sales were led by the ES 350 luxury sedan with best-ever October sales of 6,357 units, up 46.7 percent. The IS 250 and IS 350 luxury sport sedans recorded combined best-ever October sales of 3,464 units, an increase of 40.6 percent. The LS 430 and the all-new LS 460 reported combined sales of 2,097 units, an increase of 33.2 percent. Lexus Division light trucks reported October sales totaling 9,633 units. The 2006 RX 400h luxury hybrid SUV reported sales of 1,239 units for the month. The RX 350 and RX 400h enjoyed combined October sales of 7,250 units. TMS calendar-year-to-date hybrid sales totaled 159,581 units. In October, hybrid sales posted 14,598 units. There were 25 selling days this sales month compared to 26 selling days last October. TOYOTA RETAIL SALES (INCLUDES FLEET & HAWAII) October, 2006 ----- CURRENT MONTH ----- -- CALENDAR YEAR TO DATE -- DSR % DSR % 2006 2005 CHG 2006 2005 CHG YARIS 6,398 0 -- 58,146 0 -- COROLLA 24,642 26,870 -4.6 330,995 292,296 13.2 CAMRY 33,812 32,323 8.8 374,717 368,672 1.6 AVALON 7,024 8,195 -10.9 73,929 78,315 -5.6 PRIUS 8,733 9,939 -8.6 89,672 90,981 -1.4 SCION xA 2,593 2,640 2.1 28,399 23,664 20.0 SCION xB 3,963 4,070 1.3 54,495 45,452 19.9 SCION tC 5,788 6,682 -9.9 69,045 63,149 9.3 TOTAL TOYOTA DIV. PASS. CAR 92,955 90,756 6.5 1,079,432 967,928 11.5 ES 350 6,357 4,507 46.7 60,573 56,170 7.8 LS 430/460 2,097 1,637 33.2 12,068 22,053 -45.3 SC 430 458 761 -37.4 4,955 6,905 -28.2 GS 300 1,793 2,279 -18.2 20,012 22,611 -11.5 GS 430/450h 204 366 -42.0 3,230 4,796 -32.7 IS 250/350 3,464 2,563 40.6 45,130 6,824 561.3 TOTAL LEXUS PASS. CAR 14,373 12,113 23.4 145,968 119,359 22.3 TOTAL TOYOTA PASS. CAR 107,328 102,869 8.5 1,225,400 1,087,287 12.7 SIENNA 11,870 11,081 11.4 133,644 134,496 -0.6 RAV4 11,154 4,409 163.1 126,838 60,875 108.4 FJ CRUISER 5,334 0 -- 44,917 0 -- 4RUNNER 6,242 8,057 -19.4 86,776 85,269 1.8 HIGHLANDER 10,296 9,063 18.1 106,994 116,424 -8.1 LAND CRUISER 282 319 -8.1 2,744 4,040 -32.1 SEQUOIA 2,705 2,664 5.6 28,078 36,654 -23.4 TOTAL SUV 36,013 24,512 52.8 396,347 303,262 30.7 4X2 TACOMA 7,855 8,406 -2.8 87,886 83,425 5.3 4X4 TACOMA 6,266 6,080 7.2 60,147 56,175 7.1 TOTAL TACOMA 14,121 14,486 1.4 148,033 139,600 6.0 TUNDRA 10,046 8,919 17.1 101,571 100,005 1.6 TOTAL PICKUP 24,167 23,405 7.4 249,604 239,605 4.2 TOTAL TOYOTA DIV. LT TRUCK 72,050 58,998 27.0 779,595 677,363 15.1 LX 470 512 657 -19.0 4,647 6,876 -32.4 GX 470 1,871 2,549 -23.7 20,348 26,884 -24.3 RX 350/400h 7,250 8,012 -5.9 87,517 88,941 -1.6 TOTAL LEXUS LIGHT TRUCK 9,633 11,218 -10.7 112,512 122,701 -8.3 TOTAL TOYOTA LIGHT TRUCK 81,683 70,216 21.0 892,107 800,064 11.5 TOTAL TOYOTA DIV. 165,005 149,754 14.6 1,859,027 1,645,291 13.0 TOTAL LEXUS 24,006 23,331 7.0 258,480 242,060 6.8 TOTAL TOYOTA 189,011 173,085 13.6 2,117,507 1,887,351 12.2 MEMO: DOM. COROLLA 22,606 25,847 -9.0 284,422 283,276 0.4 DOM. CAMRY 26,779 29,912 -6.9 307,552 345,417 -11.0 DOM. PICKUP 24,167 23,405 7.4 249,604 239,605 4.2 DOM. RX 350 5,693 4,937 19.9 61,475 55,570 10.6 SELLING DAYS 25 26 255 255 TOYOTA DIV. IMPORT CAR 36,546 26,802 41.8 413,529 260,920 58.5 LEXUS IMPORT CAR 14,373 12,113 23.4 145,968 119,359 22.3 TOYOTA DIV NA BUILT CARS 56,409 63,954 -8.3 665,903 707,008 -5.8 TOTAL TOYOTA CARS 107,328 102,869 8.5 1,225,400 1,087,287 12.7 TOYOTA DIV. IMPORT LT TRUCK 33,308 21,848 58.6 368,269 266,608 38.1 LEXUS IMPORT LT TRUCK 3,940 6,281 -34.8 51,037 67,131 -24.0 TOYOTA DIV NA BUILT LT TRUCK 38,742 37,150 8.5 411,326 410,755 0.1 LEXUS NA BUILT LT TRUCK 5,693 4,937 19.9 61,475 55,570 10.6 TOTAL TOYOTA LT TRUCK 81,683 70,216 21.0 892,107 800,064 11.5 SPORT UTILITY VEHICLES 40,312 35,730 17.3 463,942 425,963 8.9 Memo: Lexus Sport Utility 9,633 11,218 -10.7 112,512 122,701 -8.3 SMALL VANS 11,870 11,081 11.4 133,644 134,496 -0.6 PICKUPS 24,167 23,405 7.4 249,604 239,605 4.2 * NORTH AMERICAN BUILT VEHICLES COROLLA 22,606 25,847 -9.0 284,422 283,276 0.4 CAMRY 26,779 29,912 -6.9 307,552 345,417 -11.0 AVALON 7,024 8,195 -10.9 73,929 78,315 -5.6 SIENNA 11,870 11,081 11.4 133,644 134,496 -0.6 PICKUP 24,167 23,405 7.4 249,604 239,605 4.2 SEQUOIA 2,705 2,664 5.6 28,078 36,654 -23.4 RX 350 5,693 4,937 19.9 61,475 55,570 10.6 TOTAL 100,844 106,041 -1.1 1,138,704 1,173,333 -3.0 N.A. VEHICLES % OF TOTAL 53.4% 61.3% 53.8% 62.2% SELLING DAYS 25 26 255 255 DSR = DAILY SELLING RATE [source: Toyota Motor Company]
November 1, 200619 yr How can the SC sell so well (for it's segment) when there are countless other vehicles for a similar price that are so much better? Why anyone would buy one over it's competitors is beyond me... Toyota was up 12.2%, but if I read this correctly then there total sales were only up 16k units. Not that impressive, IMO, especially considering 11k of those sales were because the Yaris and FJ weren't on sale last year.
November 1, 200619 yr Here is a comparo. 2005 2006 % Toyota 173,085 189,011 13.6 GM 257,622 301,317 21.6 Which means GM actually outperformed Toyota with respect to growth during October? And may be GM's market share may have grown up this month?
November 2, 200619 yr "What a difference a year makes," said Jim Lentz, TMS executive vice president. "Last October the industry plunged to a seven-year low, weaning itself from an incentive binge. Today the industry is seeing modest gains on the strength of fresh products." aint that the truth...
November 2, 200619 yr Here is a comparo. 2005 2006 % Toyota 173,085 189,011 13.6 GM 257,622 301,317 21.6 Which means GM actually outperformed Toyota with respect to growth during October? 211349[/snapback] Because GM has more brands than toyota?
November 2, 200619 yr Because GM has more brands than toyota? 211645[/snapback] not really... but GM if GM is really on a rebound it will always outperfom the market... but toyota really isnt up... look at most of the sales... they are almost all down compared with last year... only differences are a few new products and they are still using 0% on 06 models unlike GM...
November 2, 200619 yr Here is a comparo. 2005 2006 % Toyota 173,085 189,011 13.6 GM 257,622 301,317 21.6 Which means GM actually outperformed Toyota with respect to growth during October? And may be GM's market share may have grown up this month? 211349[/snapback] No. It means that GM's sales were so attrocious last year that the dramatic improvement of the numbers means very little. When your baseline is small, dramatic % improvement will appear much larger.... Also, bear in mind that these sales were achieved with 0%/72mo. financing deals that cost GM in the long run.
November 14, 200619 yr No. It means that GM's sales were so attrocious last year that the dramatic improvement of the numbers means very little. When your baseline is small, dramatic % improvement will appear much larger.... Also, bear in mind that these sales were achieved with 0%/72mo. financing deals that cost GM in the long run. 211657[/snapback] GM was not offering any 0% durring october... except for the 06 tahoe suburban and avalanch... which have all been sold out for a year
November 15, 200619 yr GM was not offering any 0% durring october... except for the 06 tahoe suburban and avalanch... which have all been sold out for a year 215791[/snapback] My bad...they just averaged $3,000 rebates on top of the new 'value pricing'...much better. Check the monthly retail reports to see the disaster yourself. A big chunk of the sales 'increase' came as a result of fleets. Sales in my area were about 80% of targeted numbers for Chevy. Anyone claiming that Toyota's numbers are an indicator of weakness isn't dealing with reality. Again, the numbers last year were so bad for the big 2 that they mean squat.
November 15, 200619 yr Where can we find retail sale numbers? 216124[/snapback] Oh, and there were a number of 06's with 0% in October, I just grabbed a copy of Automotive News for Oct.31st....Fleet sales are still around 20%, IIRC. It is my understanding from our Toyota store that sales are currently supply constrained...meaning they literally can't get 'em fast enough for many models...The Chevy store I have an office in currently is #1 in our region. There are a number of stores that are going under or being sold in the region. Only Ford's plight makes GM look better right now. Of all of the nameplates GM sells, only Saturn is up for the year. All others are off between 10-20%. How can that be defined as successful?
November 15, 200619 yr Dealer problems are no surprise - hello! We have over 40 GM stores in the Greater Toronto Area and there is 22 Toyota stores - yet we sell the same volume! Although GM's products are better than they've ever been, falling market share in the presence of increased competition (let's face it: a '88 Camry was no serious threat, but a 2006 is) was inevitable. Unless GM can reverse its market share fall (impossible, IMO), dealers will have to be jetisoned enmasse and probably even brands, too. None of this is pleasant, but I believe it will be necessary. I believe there is no shame in settling at 20% market share in North AMerica. Any car company in the rest of the world would kill for that kind of share over there! Holding onto 35%+ market share was unreasonable, given the strengths of some of the car companies out there.
November 19, 200619 yr Surprising the Camry is not selling any better with an all-new model that has much improved styling. I had read when the Camry came out they were speculating sales of almost half a million and needed the Subaru plant for the added volume. I guess the myth styling is low on the list for those that buy Camrys is true. Also surprising the 4 Runner has not been affected by the bottom falling out of the mid-size SUV mkt like at GM, Ford & Chrysler. I always thought the 4 Runner was one of the most bland mid-size SUV's out there.
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