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In such bad taste... and it's for a new Cadillac dealership building? STUPID. The music in the video makes it even STUPIDER.

And if they are going to drop a vintage Cadillac, why not a Cimarron or 10 yr old Escalade?

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Or a competitors car...lots of Lexus I would drop from twenty feet...

Hog tie em and drag em from a CTSv but did you see the doors would still operate :metal:

I can't bring myself to watch it... :explode:

One of the most ignorant things I've ever seen.

And it wasn't even a ratted out car either... Solid and nice.

Just shows you how DUMB most dealers are

I can't bring myself to watch it... :explode:

good. wish I could say that, but curiosity got the better of me.

Saw this a few days ago ... and couldn't believe it.

If this was supposed to be a promo for a new Caddy dealer, it'd make me run far, far away from it....

Cort | 38.m.IL | pigValve + paceMaker + cowValve | 5 MCs + 1 Caprice Classic

CHD.MCs.CC + RoadTrips.hobbies.RadioShows.us66 = http://www.chevyasylum.com/cort

"Decorations of red on a green Christmas tree" __ Elvis Presley __ 'Blue Christmas'

They are spitting in the face of Cadillac's PROUD history. They should have their franchise ripped away for this stunt.

they could have used a 90's model. one that was already junk, with no engine, no longer roadworthy, etc...just polish it up and drop it.

wht do this with a vintage car that's probably still worth something, even as a barn find.

The PR firm responsible for this sent an explanation to the Hemmings Blog. Still seems like a dumb idea...

UPDATE (6.December 2011): The folks from Hudson Creative, the PR agency, got in touch to offer a few additional details.

When it was found, the car’s interior was already gutted and it was extremely rusted. Our passion is cars – if it could have been restored, it would have been. Instead, we cleaned up the body and are using the motor and engine to restore another vintage Cadillac.

Also, Frank Kent plans to immortalize the symbolic Cadillac as artwork for years to come. At the grand opening, it will be buried nose-first into the ground, paying homage to Cadillac Ranch in Amarillo Texas.

http://blog.hemmings...-1953-cadillac/

Edited by BigPontiac

So... they're using the "motor AND engine" to restore another vintage Cadillac? And they're going to bury this one, nose-first, into the ground, paying homage to Cadillac Ranch?

STUPID!

I always thought Cadillac Ranch was an affront to Cadillac history, sort of a "greenies' revenge" sort of thing against Cadillac and what they stand for.

Glad to see this has garnered a negative reaction from all over.

When it was found, the car’s interior was already gutted and it was extremely rusted. Our passion is cars – if it could have been restored, it would have been.

Please, I've seen far worse restored.

Burying it nose first in the sand is immortalizing? If you wanted to do that you should have restored it and had it displayed in teh showroom or outside for people to see.

They should just revoke the dealer license, round up all parties involved, and lop their balls off. Problem solved.

The PR firm responsible for this sent an explanation to the Hemmings Blog. Still seems like a dumb idea...

UPDATE (6.December 2011): The folks from Hudson Creative, the PR agency, got in touch to offer a few additional details.

When it was found, the car’s interior was already gutted and it was extremely rusted. Our passion is cars – if it could have been restored, it would have been. Instead, we cleaned up the body and are using the motor and engine to restore another vintage Cadillac.

Also, Frank Kent plans to immortalize the symbolic Cadillac as artwork for years to come. At the grand opening, it will be buried nose-first into the ground, paying homage to Cadillac Ranch in Amarillo Texas.

http://blog.hemmings...-1953-cadillac/

Hmmm....this is about as acceptable as Ch#$r%*et STILL being in business.

*shakes head*

Um, no.

Cort | 38.m.IL | pigValve + paceMaker + cowValve | 5 MCs + 1 Caprice Classic

* Radio.HolidayCDshowcase | 12.24.2011 | Noon-4p.CENTRAL | www.wrmn1410.com *

"Remember that fat boy, bring that kid, if you want to see New Year's Eve" __ Mona Abboud, native/resident of Sleepy Hollow IL __ 'The Pretty Little Dolly'

>>"if it could have been restored, it would have been."<<

Yes; because every car that could be restored, already has been :wacko:

>>"Also, Frank Kent plans to immortalize the symbolic Cadillac as artwork for years to come. At the grand opening, it will be buried nose-first into the ground, paying homage to Cadillac Ranch in Amarillo Texas."<<

How about 'immortalizing' CADILLAC, not a hippie art group from decades ago that no one knows even existed??

How does the Cadillac Ranch immortalize CADILLAC ??

Restore the car & display it permanently, THAT'D be a tribute to your livelihood. Not this.

Everyone who walks up to the dealer and sees a half-buried classic is going to think they're uncaring, clueless idiots.

No way in hell would I order a license plate screw from that dealer, by phone, if it was the only one with that screw in the state & I had to drive to pick it up.

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