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June 2014: BMW Group U.S.

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BMW Group U.S. Reports June 2014 Sales

  • BMW brand sales up 11.5 percent
  • MINI brand sales down 18.2 percent

Woodcliff Lake, NJ – July 1, 2014… The BMW Group in the U.S. (BMW and MINI combined) reported June sales of 35,577 vehicles, an increase of 5.7 percent from the 33,645 vehicles sold in the same month a year ago. Year-to-date, the BMW Group (BMW and MINI combined) is up 5.1 percent on sales of 181,534 in the first half of 2014 compared to 172,787 in the same period in 2013.  

 

BMW Brand Sales - Best First Half Ever

Sales of BMW brand vehicles increased 11.5 percent in June for a total of 30,201 compared to 27,074 vehicles sold in June, 2013.  Year-to-date, the BMW brand is up 12.1 percent on sales of 157,382 compared to 140,431 sold in the first half of 2013.

 

“The June and first-half results prove again that customer demand is solid and stronger than many have thought and we fully expect confidence and demand to stay strong through the end of the year,” said Ludwig Willisch, President and CEO, BMW of North America.  “I am particularly pleased with the results for our 2 and 4 Series models; these are driving machines at the core of the BMW brand.”  

 

MINI Brand Sales

For June, MINI USA reported 5,376 automobiles, a decrease of 18.2 percent from the 6,571 automobiles sold in the same month a year ago. Year-to-date, MINI USA reported a sales total of 24,152 automobiles, a decrease of 25.4 percent from the 32,356 automobiles sold in the first half of 2013.

 

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Huge increases on the 7-series and 5-series.  The 5-series usually don't outsell the E-class either.   I wonder what they did or if it was just a fluke.

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