G. David Felt
Staff Writer Alternative Energy - www.CheersandGears.com

 

Karma - Boldly Imperfect Email

 

 

Karma Marketing machine has started, When Fisker was sold, it was not long before the new Karma web site was setup and was very basic. Yet it did have a sign up for email information field. I did this and Karma has finally started sending out information on their upcoming new EV auto.

 

 

Karma has decided to take the marketing approach of "Boldly Imperfect" and also sent out this video link. 

 

Boldly Imperfect Video

 

New Interior

 

Karma Automotive

So they're reviving a dead car, and are using full grain leather that is NOT aniline?

 

Hmmmm....should be pretty durable leather, how do they make it soft?

An interesting way to try and explain away the kit car feeling of build quality the originals had.  Still, a beautiful car to look at and got a lot of attention on the road. 

 

I hope they make the Karma Atlantic some day.