C&D Special Edition Trucks

C&D published the following story about the 70's special edition trucks. Some are just so funny as I never heard or saw them, others are clearly not PC in today's world and others are just funny as heck. What was marketing thinking? A special set of stickers makes the truck better than the default truck of the same package?

Some will like certain models just like me. I actually like the GMC Diablo, which really is just an rebadge El Camino. Never knew that the Chevy Luv truck was sold in 77 as a Mighty Mike version, but nothing better other than a 10hp bump in the engine. Seems all the domestic makers went through a clearly Indian theme on blazers, broncos and the trucks with their feather motif.

Check it out, pretty surprising on some, meh on others.

http://www.caranddriver.com/flipbook/mondo-macho-special-edition-trucks-of-the-70s-k-billys-super-badge-and-stripe-jobs