Posted April 3, 20178 yr Subaru Of America, Inc. Reports Record March Sales Record March - monthly sales increase 11.3 percent over March 2016 64 consecutive months of yearly month-over-month growth Best March ever for Outback, Forester and WRX/WRX STI 37 consecutive months of more than 10,000 Outbacks sold 44 consecutive months of more than 10,000 Foresters sold Cherry Hill, N.J. - Subaru of America, Inc. today reported 54,871 vehicle sales for March 2017, an 11.3 percent increase over March 2016, and the best March in the history of the company. The automaker also reported year-to-date sales of 144,250 vehicles, a 9 percent gain over the same period in 2016. March marked the 37th consecutive month of 40,000+ vehicle sales for the company. Outback, Forester and WRX/WRX STI sales were notably strong as each model achieved its best March ever. Impreza sales for March 2017 increased 47.4 percent over the same month in 2016. “We are pleased with our start to 2017,” said Thomas J. Doll, president and chief operating officer, Subaru of America, Inc. “We have a busy year ahead of us with the launch of the all-new 2018 Crosstrek this summer and the 3-row SUV debuting later in the year. We are confident of setting another record in 2017 for Subaru in the U.S.” “We are appreciative our retailers could deliver a best-ever March not only for Outback and Forester, but for the WRX/WRX STI as well,” said Jeff Walters, senior vice president of sales for Subaru of America. “Also, the all-new Impreza continues to impress and we expect it will continue to build on its positive momentum.” Carline Mar-17 Mar-16 % Chg Mar-17 Mar-16 % Chg MTD MTD MTD YTD YTD YTD Forester 15,803 14,284 10.6% 41,476 38,427 7.9% Impreza 7,653 5,193 47.4% 18,584 14,007 32.7% WRX/STI 3,050 2,737 11.4% 7,690 7,453 3.2% Legacy 4,897 5,551 -11.8% 12,703 14,478 -12.3% Outback 15,909 14,122 12.7% 42,572 37,271 14.2% BRZ 439 425 3.3% 987 1,211 -18.5% Crosstrek 7,120 6,973 2.1% 20,238 19,550 3.5% TOTAL 54,871 49,285 11.3% 144,250 132,397 9.0%
