Porsche has released the Taycan 4S pricing; as the so-called entry-level trim it starts at $103,800. The wanted to have a EV sports car under $100,000 (such humanitarians!) but Just. Couldn't. Do. It.
The 4S is followed up the ladder by the so-called 'Turbo' and the so-called 'Turbo' S.

The 'Turbo' starts at $150,900 and get you a 0-60 in 3.0 seconds, whereas the 4S does the same in 3.8 secs. Not a huge difference unless you're going head-to-head at the drag strip.

The 4S has 2 power levels; the awkwardly named Performance Battery and the Performance Battery Plus. The PB gives you a range of 407 km and the PBP; 463 km. However, the 'Turbo's range is 412, a scant 5 km more.

So for spending $47,000 more, you can get 5 km more range and drag race to 60 in 0.8 sec quicker (and have a 6 MPH higher top speed).

What am I missing here? This has to be the worst 'upgrade' in the history of automotive marketing.

36 minutes ago, balthazar said:

Porsche has released the Taycan 4S pricing; as the so-called entry-level trim it starts at $103,800. The wanted to have a EV sports car under $100,000 (such humanitarians!) but Just. Couldn't. Do. It.
The 4S is followed up the ladder by the so-called 'Turbo' and the so-called 'Turbo' S.

The 'Turbo' starts at $150,900 and get you a 0-60 in 3.0 seconds, whereas the 4S does the same in 3.8 secs. Not a huge difference unless you're going head-to-head at the drag strip.

The 4S has 2 power levels; the awkwardly named Performance Battery and the Performance Battery Plus. The PB gives you a range of 407 km and the PBP; 463 km. However, the 'Turbo's range is 412, a scant 5 km more.

So for spending $47,000 more, you can get 5 km more range and drag race to 60 in 0.8 sec quicker (and have a 6 MPH higher top speed).

What am I missing here? This has to be the worst 'upgrade' in the history of automotive marketing.

Not sure what the issue is here. Sounds like typical Porsche marketing to me, regardless of whether its an EV or ICE Porsche.

Yeah, it's a Porsche and their up-charge per item is absurd. 

4 hours ago, surreal1272 said:

Not sure what the issue is here.

The issue is 5 km of range and 0.8 secs improvement to 60 costs the buyer $47,000.

Changing paint and wheels can cost $7000 on a 911.. That gives you 0 miles of increased range and 0 seconds quicker to 60mph. If you want "club leather" it's another $6000. 

That's Porsche. 

When you buy custom paint & different wheels, you get custom paint & different wheels for your 7 grand.
And if you bought 7 repaints & 28 (7 sets) of different design wheels for $47,000, you have all that.

You almost literally get nothing when you move from a Taycan 4S to a 'Turbo', except you paid another $47,000.

It isn't custom. It's a la carte from Porsche. 

I didnt mean literally custom; more like extra-cost/special.