I was wondering if anybody knew why the GMC Sierra is priced higher than a compliably equipped Chevy Silverado. Based on MSRG's listed from both websites, the base price for a Chevy Silverado 1LT, 2WD extended cab is $26,860.
A Sierra SLE1 3SA, 2WD extended cab lists for $27,455. Unless I am overlooking something, both trucks have the identical features and options.
Another price difference is on the Max Trailering Package. Chevy list price is $1,685 and GMC's is $2,265. Both packages are identical.
Personally, I prefer the looks of the GMC over the Chevy. I was leaning towards purchasing the Sierra, but Chevy appears to be a better bargain. I will have to admit that the Chevy does look a lot better in person than the first pictures posted here months ago.
How does GMC justify charging more for the same truck?
Thanks.