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  1. G. David Felt ·
    The introduction of the 2025 Mustang Mach-e has kept the list of new features small, but Ford believes it has delivered big for what the EV customers want. Added Standard Equipment: The 2025 Mustang Mach-E® adds a heat pump to help optimize energy consumption, especially in colder weather conditions  More Personalization: A Sport Appearance Package offers Mustang Mach-E GT design elements on Premium models; new colors and wheels are a
    • The saying that less is more, has never been truer than with the 2025 Mach-e. Ford has tweaked the Mach-e to enhance the quality of their EV SUV.

    • 39 comments
    • 1,002 views
  2. G. David Felt ·
    Honoring the original Baja Bronco from 1969, Ford is proud to offer a 21st century factory Bronco Stroppe Edition, ready to take on the Baja 1000 right off the showroom floor. To quote Jason Hyde, Bronco brand manager: “That capability was at the core of our development process for the new Bronco Stroppe Special Edition, including Fox Internal Bypass Dampers designed for performance and improved control during high-speed desert running, a
    • Ford goes back to the 60's in honoring the Stroppe Baja Bronco with a 21st century Bronco Stoppe Special Edition, check out the High-performance Bronco SUV.

    • 0 comments
    • 984 views
  3. G. David Felt ·
    Ford wants to be your EV choice! A Ford Survey was conducted from September 13th to 17th, 2024 covering a total of 2,007 respondents and highlighted the following: Most respondents do not understand how home charging works. Most respondents do not know where you would buy or how to get a home charger. Most respondents do not understand how you go about getting th
    •  It’s simple. Buy or lease a retail Ford Mustang Mach-E, F-150 Lightning or E-Transit and take a complimentary home charger with you or have it delivered, and when you’re ready, an expert comes out to install it at no charge for a standard install. 

    • 5 comments
    • 806 views
  4. Drew Dowdell ·
    Ford Super Duty production will expand to a third plant in Ford's Oakville Assembly Complex in Ontario, Canada, starting in 2026.  Ford is investing $3 billion to make the complex into a fully flexible plant capable of producing traditional ICE vehicles, hybrids, and EVs. The expansion will allow an initial additional production capacity of 100,000 units of Super Duty when brought online. That increased production will cascade to other plants in the Ford ecosystem, including Windsor, Onta
    • Ford is expanding their Super Duty production capacity with a new plant and future "multi-energy technology".

    • Editor-in-Chief
    • 8 comments
    • 1,398 views
  5. Drew Dowdell ·
    Imagine a car company taking the name of a legendary two-door pony car and putting it on a four-door electric crossover.  That would never happen, right? Ford is taking the script from the Ford Mustang Mach-E to Europe, only their version is called the Capri. The Ford Capri was a fastback coupe sold in Europe form 1968 - 1987. The model was a legendary performer, even used by police as pursuit vehicles in the UK and by the Autobahnpolizei in the German state of Nord Rhine-Westphalia wh
    • In Europe, Ford takes the name of a legendary two-door pony car and puts it on a four-door electric crossover. Sound familiar?

    • 4 comments
    • 1,854 views
  6. Drew Dowdell ·
    Many electric vehicle manufacturers have been aggressive with financing and lease deals lately. With new car interest rates at the highest level they have been for years, financing an electric vehicle is starting to become the most cost-effective way to get into a new vehicle. Adding fuel to that fire, Ford announced new financing incentives today for Mustang Mach-E and Ford F-150 Lightning.  Mustang Mach-E All 2023 and 2024 Mustang Mach-E
    • As the electric vehicle competition heats up, so do the incentives. 

    • Editor-in-Chief
    • 7 comments
    • 2,138 views
  7. Drew Dowdell ·
    Ford is upgrading the Mustang Mach-E for 2024 with a longer range and faster charging.  The entire lineup gets an upgraded rear motor that boosts range to 320 EPA-rated miles with the extended range battery and rear wheel drive.  While that number is up 20 miles from the 300-mile range of the 2021 Mach-E extended range, Ford had already made a change to the batteries in 2023 that earned RWD extended-range models a 310-mile rating.  Standard-range rear-wheel drive models also see a 20-mile
    • A new rear motor takes you further, up to 320 miles of range on some trims.

    • 5 comments
    • 3,317 views
  8. Drew Dowdell ·
    Ford was early to the electric work van market with the E-Transit and quickly become the best selling electric van on the market, not just in the U.S., but Canada and Europe as well. According to Ford, E-Transit customers have saved over 3 million gallons of gasoline since the E-Transit went on the market in 2022. For 2024, Ford has brought several welcome changes.  The most impactful is a range increase on the low-roof model from 126 miles per charge to 159 miles per charge.  This range in
    • The quintessential work van gets an upgraded range and more charging options.

    • 3 comments
    • 2,178 views
  9. Drew Dowdell ·
    Owners of Ford Mustang Mach-E and F-150 Lightning vehicles have nearly doubled their charging location options overnight with 15,000+ new chargers added to the Ford BlueOval Charge Network.  Last May, Ford announced they signed an agreement with Tesla for Ford EVs to gain access to Tesla Supercharger locations.  Currently, the access is limited to just the two retail EVs that Ford sells and not the commercially oriented Ford e-Transit van.  A Ford representative indicated that a future announcem
    • Announced last May, Ford Mustang Mach-E and Ford F-150 Lightning Owners can now charge at most Tesla Superchargers.

    • Editor-in-Chief
    • 2 comments
    • 3,318 views
  10. Drew Dowdell ·
    Last May, Ford was the first manufacturer to announce that they entered an agreement with Tesla to allow Ford EVs to charge at Tesla V3 SuperCharger stations and that starting in 2025, they would begin moving their vehicles to the NACS charge port.  For vehicles built in the interim, owners would be provided with an adapter to allow a CCS vehicle to accept a charge from a Tesla station. Ford has announced that reservations for the adapter will be open soon.  Owners will be able to register
    • Reservations open soon for the Tesla to CCS charger adapter.

    • 3 comments
    • 1,949 views
  11. Anthony Fongaro ·
    Ford has discontinued the Edge SUV, and the last one will be out the factory doors on April 26, 2024. The union representing workers reported this information while Canada's Unifor 707 broke the news to members, stating, “As communicated by the Plant Manager, the last Edge is scheduled to be built on April 26th.” This isn't a surprise since reports came out last year that the Edge, Escape, and Transit Connect compact could be discontinued. Ford's Transit Connect is no longer available in th
    • Ford is simplifying their lineup and shifting to electrification.

    • 12 comments
    • 4,522 views
  12. Drew Dowdell ·
    Ford unveiled the updated 2025 Ford Explorer today with a simplified engine lineup, trims, and revised exterior and interior. Ford has cut the number of trim options from eight to four, with just the Platinum, ST, ST-Line, and Active trims available.  All trims except ST come standard with the 300-horsepower 2.3-liter Ecoboost 4-cylinder mated to a recalibrated 10-speed automatic. Available on the Platinum and standard on the ST is the 400-horsepower 3.0-liter Ecoboost V6.  All versions com
    • A refresh for the all-time best-selling SUV in America, plus a big jump in price.

    • 6 comments
    • 1,577 views
  13. Drew Dowdell ·
    Ford has cut the price on the Ford Mustang Mach-E EV by up to $8,100 on some trims in a move to increase sales and keep the price war with Tesla going.  Tesla has recently been aggressively lowering prices, with some models seeing as much as a 20 percent decrease. This move follows a similar price cut by Ford around this time last year that helped make the Mustang Mach-E the number two best-selling EV SUV on the market. The Premium trim with the extended range battery sees the biggest price
    • Following Tesla's price cuts, Ford drops the price of the Mach-E by as much as $8,100.

    • 4 comments
    • 570 views
  14. Anthony Fongaro ·
    It's not even the end of January and Ford is already doing recalls. Ford was the leader of recalls in 2023 with 58 recalls and 6.1 million units. With this recall of 1.8 million Explorers in the United States and 2.2 million globally, Ford has already recalled one-third of its total vehicles recalled in 2023. Earlier this month, Ford recalled the Ford EcoSport and Focus with the 1.0-liter Ecoboost engine for engine failure. This latest recall is due to trim pieces that can come off while driving
    • Ford had 58 recalls in 2023, affecting 6.1 million vehicles.

    • 0 comments
    • 1,485 views
  15. Anthony Fongaro ·
    It looks like Ford has another recall. This time, Ford's 1.0-liter EcoBoost is in the crosshairs. It's being recalled in various 2018-2022 EcoSport SUVs and 2016-2018 Focus models with the tiny three-cylinder. This engine could suffer a loss of engine oil pressure due to a defect with the oil pump drive belt tensioner. The recall says that the belt tensioner arm may fracture because the retention caulk joint isn't strong enough to withstand engine vibrations. If this happens, the tensioner could
    • The two models with these engines are the EcoSport and Focus.

    • 0 comments
    • 2,512 views
  16. Drew Dowdell ·
    Tonight at an event ahead of the Detroit Auto Show, Ford unveiled the updated 2024 Ford F-150. Starting in 2024, the F-150 will drop the base 3.3-liter naturally aspirated V6 in favor of the familiar 2.7-liter Ecoboost V6. This increases standard power across the line by 25 horsepower and a whopping 135 lb-ft of torque.  Additionally, citing a 28% increase in hybrid F-150 sales, Ford is increasing production of the hybrid powertrain to meet this demand. Ford expects to double the mix of hybrid a
    • 0 comments
    • 1,653 views
  17. G. David Felt ·
    What is not to love about off-road rally races? Speed, dirt, crazy driving, spectacular occasional crashes, lots to love if you love the planet being outside. Now Ford has decided to go green with the latest rally auto to help the planet and that is the: As per Ford's press release, for the first time in six decades of Mustang history, the Mustang is leaving the tarmac and hitting the dirt road. Welcome to the road rally Mach-E. At this year's rally, Goodwood Festival of Sp
    • Into off-road rally racing, check out Ford's latest competitor, Mach-E Rally!

    • 0 comments
    • 1,437 views
  18. G. David Felt ·
    Doug Field was a Leader at Tesla before being hired by Apple to lead their EV program. In 2021 Ford hired Mr. Field as their new CTO to lead Ford into a new future of "Subscription Services". At the latest investor event Doug Field pointed to a pile of individual computer driven sensors and talked about how a central processor running software written by Ford will change fundamentally how people use their autos.  In this interview with the Associated Press, Ford's CTO talked abou
    • Doug Field, CTO of Ford says a central processing system will allow Ford to offer Auto Features Customers will be happy to pay a subscription for.

    • 0 comments
    • 1,080 views
  19. Drew Dowdell ·
    Ford and Tesla jointly announced today that starting in the spring of 2024, Ford EV drivers will gain access to more than 12,000 Tesla Superchargers in North America.  This move will more than double the number of chargers available to Ford EV drivers who currently have access to 10,000  DC fast-chargers in the BlueOval EV network.  Additionally, Ford dealers are adding 1,800 public-facing fast chargers across the continent. Existing EV models like the F-150 Lightning, Mustang Mach-E, and E
    • Starting Spring of 2024, Ford EV drivers will be able to access over 12,000 additional charging stations in the U.S.

    • Editor-in-Chief
    • 0 comments
    • 2,855 views
  20. Drew Dowdell ·
    Since its return in 2019, the Ford Ranger has been one of the jewels in the Ford lineup, proving to be one of the Blue Oval’s most popular models.  But as time passed, new designs from General Motors, Toyota, and Nissan threatened to march on Ford’s crown. For 2024, the Ranger gets a significant redesign. Sitting on an extensively redesigned version of the T6 platform its predecessor uses, the Ranger is effectively all-new, with only the door openings and chassis hardpoints carrying over. T
    • Editor-in-Chief
    • 0 comments
    • 2,537 views
  21. Drew Dowdell ·
    After years of being forbidden fruit offered only in overseas markets, Ford has finally deemed the Ranger Raptor worthy enough to bring to the U.S. The biggest reason for the U.S. not getting the prior version was its standard diesel power and the inability of the platform to take a sizable V6 engine. When Ford redesigned the 2024 Ranger (read more about the 2024 Ford Ranger here), they made sure to alter the engine bay and chassis to accommodate a V6. Powering the Ranger Raptor is a 3.0-li
    • Editor-in-Chief
    • 0 comments
    • 2,559 views
  22. G. David Felt ·
    Welcome to the Super Cobra Jet 1800: The improved electric drag racer features a new transmission, redone battery system, revised rear end setup and fresh control and data gathering systems. MLe Racecar’s Pat McCue is planned to be in the driver’s seat for the record-setting attempts at an NHRA event later this season. Today, Ford Performance unveiled the continued evolution of its electric-powered motorsports efforts with the Mustang Super Cobra Jet 1800, an aggressive rev
    • Ford introduced the world to the Mustang Cobra Jet 1400, an electric Mustang that set a full-bodied electric vehicle record of 8.128 seconds @ 171.97 MPH in the Quarter mile, get ready for the Super Cobra Jet 1800 EV.

    • 0 comments
    • 939 views
  23. Drew Dowdell ·
    Ford is taking the frustration out of lining up to your trailer.  At the New York Auto Show today, Ford will unveil Pro Trailer Hitch Assist, an A.I. powered driver's assist technology that uses machine learning to automatically line the truck up to the trailer. From distances of up to approximately 20 feet, the system uses the rear camera and two corner radar units to control the truck's speed, steering, and braking while the driver monitors the progress. Computer vision learning uses
    • Now A.I. will help you line up your ball.

    • 0 comments
    • 1,208 views
  24. G. David Felt ·
    Over the last couple of decades Ford's flagship mid-size Saloon sedan has been enjoying unprecedented popularity with a triple digit year over year growth and particular huge growth in the Middle East. Specifically, the middle east has seen massive growth as follows: Saudi Arabia up 73% Kuwait up 125% Oman up 63% Bahrain up 42% The All-new Ford Taurus has gone through an extensive comprehensive testing in facilities around the world from the mundane
    • Ford Taurus has seen a 527% year over year growth globally for their flagship sedan and now an All-New Taurus is here looking better than ever.

    • 0 comments
    • 1,223 views
  25. G. David Felt ·
    Ford announced today March 24th, 2023, that their all-new Mega-Campus BlueOval City being built in West Tennessee, is taking shape and with it is the next-gen Ford electric truck, code named Project T3, which will go into production there in 2025 as a 2026 model. This R&D and assembly line campus will be capable of producing 500,000 electric pickups per year. Here are  the basic numbers Ford released today on this project: Since the start of this mega-campus park, Ford and pa
    • Ford the number 2 EV brand in the U.S. for 2022, is on track with their construction of BlueOval City Mega-Campus and poised to usher in a new era of American Innovation and Manufacturing along with their next-gen electric truck.

    • 0 comments
    • 1,730 views
  26. G. David Felt ·
    Today Ford of Europe has revealed the start of their commitment to the European auto market by focusing on an all-new all-electric SUV. The Ford Explorer is a bold new EV that combines German engineering with American style. Using the agreed MEB platform from VW, Ford of Europe had their German Engineering team build from the ground up this mid-size crossover that seats five adults in two rows with space for the family gear for the next road adventure. Ford of Europe had the foll
    • Ford revealed today, March 21st, 2023, The All-New All-Electric Explorer for the European market.

    • 0 comments
    • 867 views
  27. G. David Felt ·
    1967 was a magical year for Ford Motor Co and their desire to dominate the 24hrs Lemans.  Fords desire to dominate the 24 after being snubbed by Ferrari led to the ultimate auto competition. One that has gone down in history as the biggest loss for Ferrari, the biggest win for Ford Motor Co. From the onset, the attention to detail was exceptional for Team Ford. All this work ended up in producing a race car that has stuck in the dreams of many gearheads. The Ford GT Mk
    • Ford has chosen to close out 2022 with a final track-only model of a 2023 Ford GT Mk IV, check it out.

    • 0 comments
    • 1,054 views
  28. G. David Felt ·
    How does a company elevate it off-road adventure game? Ford is doing it by offering a new off-road package that increases capability and style, welcome to the Bronco Sport Black Diamond Off-Road Package for 2023 Bronco Sport buyers. According to Fords marketing manager Mark Grueber;  “Today, nearly 90% of Bronco Sport customers that attend Off-Roadeo are likely to go off-roading again, and 97% of customers are mor
    • Ford is doing everything they can to capture more and more market share, Black Diamond Off-Road Package is the latest.

    • 0 comments
    • 1,075 views
  29. Drew Dowdell ·
    Today, Ford unveiled the refreshed 2023 Ford Escape. The ’23 Escape offered evolutionary styling over the outgoing model and several safety and technology evolutions as well.   Added to the lineup this year is a new ST-Line model, an appearance package that makes the standard Escape look sportier. Offered in base ST-Line, ST-Line Select, and ST-Line Elite, the ST-Line packages use the same 1.5-liter Ecoboost, 2.0-liter Ecoboost, and 2.5-liter hybrid engines found in the rest of the Escape l
    • A nip and a tuck for Ford's popular compact crossover.

    • 0 comments
    • 1,737 views
  30. Drew Dowdell ·
    Ford today jumped back in time to show us the upcoming 2023 Ford Bronco and Bronco Sport Heritage and Heritage Limited Editions that bring the looks of the 1966 model to the present. Ford will build just 1,966 Heritage Limited Editions of each model. Bronco Heritage Both 2-door and 4-door versions of the Bronco Heritage will feature 2-tone paint with Oxford White accents and a modular hard-top roof. A unique Oxford White grille featuring Ford lettering in Race Red, a powder-coated stee
    • Ford harkens back to 1966 for limited edition Bronco and Bronco Sport Heritage

    • 0 comments
    • 4,323 views
  31. Drew Dowdell ·
    Ford today revealed the 2023 Ford Maverick Tremor, a new version of the immensely popular Maverick with new off-road capability.  The Tremor package is available on XLT or Lariat series trucks and comes standard with the 2.0-liter Ecoboost 4-cylinder producing 250 horsepower and 277 lb-ft of torque.  Building on the existing FX4 package, the all-wheel drive system is new to Maverick and features a twin-clutch system and rear differential lock that can divert all rear axle torque to one side or t
    • A new off-road package for the Maverick lineup

    • Editor-in-Chief
    • 0 comments
    • 1,985 views
  32. G. David Felt ·
    For 70 years, Ford has been providing police departments with special vehicles to serve and protect communities. More than 12,000 police departments across the United States and other global places have used Ford Police Vehicles making it the bestselling lineup against other police vehicles according to Ford. The company attributes this success and customer loyalty to the automaker's close collaboration with its customers via the Ford Police Advisory Board. Nate O
    • You knew it was only time, Ford has stepped up in guiding cities to the EV future with the release of the F-150 Lighting Pro Special Service Vehicle (SSV).

    • 0 comments
    • 1,094 views
  33. G. David Felt ·
    Getting the ugly out of the way is that up to 8,000 jobs in the coming weeks will be eliminated from Ford Motor Company as Jim Farley CEO of Ford plans to slash $3 Billion in costs by 2026 and he says this comes from having too many people in the newly created Ford Blue unit that produces gasoline powered vehicles. The bulk of these cuts will come from the white-collar workforce and mostly in the U.S. where Ford employs more than 31,000 salaried workers. The cuts
    • Ford released new battery capacity plan while news outlets state Ford is preparing to cut 8,000 jobs from ICE production.

    • 0 comments
    • 879 views
  34. G. David Felt ·
    Since the 70's Ford has had at least one SuperVan each decade leading up to the 21st Century. Yet Ford then went into a dry spell on SuperVans as the market changed in what customers wanted. Now Ford has revisited the SuperVan with a very modern 21st century twist in the AWD E-Transit SuperVan. First let's take a walk down memory lane in the history of the Ford SuperVan with the 1971 SuperVan, a van that many in the US never saw, but a Transit that started it all. We then m
    • Ford today opens the first electrified chapter in their legendary SuperVan series with the global unveiling of the Ultra-High-Performance Ford Pro Electric SuperVan!

    • 0 comments
    • 987 views
  35. Drew Dowdell ·
    Ford announced this morning that it will be making $3.7 billion in investments to expand plants and add 6,200 workers at several of its facilities in the Mid-West.  An additional $1 billion investment over the next 5 years will be put towards improving the workplace experience for manufacturing employees, including healthier food, EV chargers, better lighting, and more. As many as 3,000 of the workers added will be converted from temporary hourly workers currently on staff. As part of this
    • With expansion in Ohio, Michigan, and Missouri, Ford is expanding jobs and EV production as well

    • 0 comments
    • 1,265 views
  36. G. David Felt ·
    The Ford Motor Company and UAW leaders will host customers and employees to celebrate the official start of F-150 Lightning production at the Rouge Electric Vehicle Center in Dearborn, Michigan. A milestone in the country's shift to electric vehicles, Ford employees and F-150 Lightning customers will join the "Job 1" event for the first-ever, full-size all-electric pickup to go on sale. The F-series Ford Pickup has been America's best-selling truck for 45 years in a row and is se
    • April 26th marks the launch of the all-new, all-electric F-150 Lightning pickup, the COUNTDOWN is ON!

    • 0 comments
    • 1,898 views
  37. G. David Felt ·
    F-150 Lighting customers will have some benefiting from an increase in range for the spring launch showing Ford's continuous efforts to improve over time. Fleet customers have the option of purchasing the extended range battery on the Lighting Pro which now has an EPA-estimated range of 320 miles. Quote Ford: “We are laser focused on continually improving our energy consumption efficiency
    • Ford has worked hard to improve all the time and with the first upcoming deliveries of the F-150 Lighting, Ford Delivers again. Check out the EPA Numbers.

    • 0 comments
    • 1,654 views
  38. G. David Felt ·
      For the past two years Tesla model 3 has held the honor of being Consumer Reports (CR) top BEV pick. Now comes along Ford and their Mach-E knocking the model 3 into second choice. Tesla model 3 is still on the recommended list due to its latest technology, long range battery pack, charging network and a driving experience closer to a high-performance sports car than a sedan. Mustang Mach-E just did it better acc
    • The model 3 from Tesla has been Consumer Reports top pick for a BEV for the last few years. Now Ford has come along and knocked the Model 3 off its pedestal. Check out why the Mach-e won!

    • 0 comments
    • 1,777 views
  39. G. David Felt ·
    Ford Motor Company rolled out in February 2020 a Nationwide Insurance program for connected vehicles that was designed to reward safe driving. This program was as easy as installing the Ford or Lincoln app on your smartphone and filling out the online form and agreeing to share the driving data from the black boxs with Nationwide. This allowed drivers to save based on their safe driving habits that are reported to the insurance company. No plug-in devices or additional apps required. Insu
    • Ford Motor Company has launched a new Vehicle Usage-based insurance for new vehicle owners of Ford and Lincoln auto's.

    • 0 comments
    • 1,341 views
  40. G. David Felt ·
    2022 ALL-NEW FORD BRONCO RAPTOR Let's start by getting the basic info of what all off road nuts want to know about this beast: All-new 2022 Ford Bronco® Raptor™, designed and engineered by Ford Performance to be the world’s first Ultra4 Racing-inspired SUV, is capable of highway-speed desert-dune conquering and Baja rock-crawling Bronco Raptor packs extreme Built Wild™ c
    • Today Ford Motor Company released the most powerful street-legal Bronco ever, 2022 Ford Bronco Raptor. Check out the details and pictures.

    • 0 comments
    • 2,884 views
  41. G. David Felt ·
    FORD Motor Company was hitting on all cylinders and battery packs as they ended 2021 on a high note.  Best-Selling Automaker in Q4 2021 #2 in electric vehicle sales for 2021 F-Series Best-Selling Truck for 45th year in a Row and Best-Selling Vehicle for 40th year straight SUVs grew market share from 7.3% in 2020 to 12.3% in 2021 BEV sales grew 121.1% for total
    • Ford released some exciting news that shows just how serious they are about all areas of the auto industry. Check out the success FORD had for 2021!

    • 0 comments
    • 1,776 views
  42. G. David Felt ·
    On Sunday December 26th, 2021, General Manager of Ford China BEV Division Mark Kaufman handed the keys to Jin Zhang, a mustang fan and Ford Auto Enthusiast delivering the first Mach-e in China to a Ford Customer and starting the delivery of locally produced Mach-e's in China. Ford has 25 Direct-to-Customer stores located in major Chinese metropolitan markets and is looking to 2022 to grow their online and sales and Direct-to-Customer stores enhancing the Ford experience. Ford pos
    • Ford has chosen to grow their auto network in China using a direct sales model following Tesla's lead by using boutique stores that are focused on Direct to Customer sales via Fords online website.

    • 0 comments
    • 1,368 views
  43. G. David Felt ·
    Welcome to Blue Oval City, this is the 21st century FORD Vision moving forward with automotive leadership. Ford Motor Company has announced plans to bring electric vehicles at scale to American Customers with two new massive, environmentally and technologically advanced campuses in Tennessee and Kentucky for the production of the next generation of electric F-series trucks and the batteries to power the future Ford and Lincoln vehicles. Here is a bullet list of what Ford is doing
    • A new MEGA Campus in Tennessee and TWIN Battery plants in Kentucky, FORD believes America can grow with new investments in BEVs with a new lineup of advanced EVs.

    • 0 comments
    • 2,103 views
  44. G. David Felt ·
    Ford and Redwood Materials have teamed up on a closed-loop system that allows both companies to achieve their goals to make electric vehicles more sustainable, drive down the cost of batteries and ultimately make electric vehicles accessible and affordable for more Americans. Ford and Redwood are collaborating to achieve the following: Ford Motor Company and Redwood Materials, a leading battery materials company, are collaborating to make electric vehicles more sustainable and affor
    • Tesla cofounder JB Straubel's Redwood Materials and Ford have announced a closed-loop on battery production to recycling.

    • 0 comments
    • 1,970 views
  45. G. David Felt ·
    The final day of Summer is used to reveal the flagship full size SUV by Ford, the new 2022 Expedition! Ford choose to start at an entry level point with the new 2022 Ford Expedition Timberline Series. This is Fords most off-road-capable Expedition they have ever made with higher ground clearance to help clear obstacles, Trail Turn Assist for making tight turns, plus the F-150 Raptor heavy-duty underbody skid plate system for
    • How does an auto company close out the summer of 2021? By revealing their flagship full size SUV. Check out the new 2022 Ford Expedition!

    • 0 comments
    • 1,959 views
  46. G. David Felt ·
    Ford issued their press release late Friday September 17th 2021 as Police departments have been looking for electric purpose-built police vehicles to start replacing older ICE auto's in their fleets. Michigan State Police and the United Kingdom will get a chance to run 2022 with a select group of purpose-built police concept Mach-E suvs. So many requests came in from various police agencies in the UK (United Kingdom) that Ford decided to rotate through various age
    • Will Fords Mach-E Police Concept Car live up to the Demands of Police Departments?

    • 0 comments
    • 1,396 views
  47. G. David Felt ·
    300 miles of battery electric range was the fold standard set by Tesla and now with Ford Mach-e having met that challenge, many have wondered what was next. In a review video on Munro Live with Mach-e Chief engineer Donna Dickson, we know now that the Mach-e will get yearly updates on range and technology as well as quarterly over the air updates on the software. Ford is very clear that they are not going to sit back and wait to see how t
    • Ford Mach-e was the first BEV to challenge Tesla with 300 miles of range and now the Mach-e Chief engineer Donna Dickson has some excellent news about the Mach-e going forward.

    • 0 comments
    • 1,549 views
  48. William Maley ·
    There is a lot of buzz surrounding the new Ford Bronco and Bronco Sport, and it isn't surprising that Ford was possibly considering another family member. But a report from Automotive News says that new member has been iced. According to two sources, Ford canned the idea for a Bronco pickup. Designed to compete against the Gladiator pickup, it was expected to be launch in 2024 and built alongside the Bronco SUV at Ford's Wayne assembly plant. However, Ford notified suppliers over the past f
    • A possible case of too many chefs in the kitchen

    • 0 comments
    • 1,650 views
  49. G. David Felt ·
    According to Reuters, strong demand has already made Ford increase production again ahead of the 2022 launch. Ford plans to increase spending an additional $850 million to meet the new targets according to people familiar with the plan inside Ford and at their suppliers. Ford initially had very simple easy goal of less than 5,000 trucks initially for the production launch in 2022, but by the approach of the truck reveal they had upped it
    • According to sources via Reuters news services, Ford has doubled production goals for the F-150 Lighting electric truck for 2022 to 2025 due to strong demand.

    • 0 comments
    • 2,168 views
  50. G. David Felt ·
    The Ford GT came out after a failed attempt by Ford to buy Ferrari the luxury exotic auto maker of Italy. As such, due to ego's and comments meant to hurt another, Ford choose to go racing to put Ferrari in their place by proving they could build a better Supercar. The Ford GT 64' Prototype Heritage Edition will debute at Monterey Car Week alongside the sole surviving 1964 Ford GT prototype, Chassis GT/105, in it's original livery at The
    • How does one celebrate an original US Supercar, the 1964 Ford GT that went on to win Le Mans from 1966 to 1969 and again in 2016? A Heritage limited-production run of a modern 2022 Ford GT.

    • 0 comments
    • 1,696 views
  51. G. David Felt ·
    Ford month of July saw Mach-e sales grow 15.8 percent, second largest in the electric SUV segment and sales taking off for the F-150 Hybrid, Bronco and a 23 percent climb in accessory sales as Ford continues it's conquest rate over Tesla and others. Yet even as sales have climbed among a electric chip shortage, Ford has moved forward with offering employee buyouts to re-align the jobs and business model along a new path.  First off Ford Motor Co. has started a voluntary buyout to
    • Layoff's are not new, but Ford offering 1,000 employee buyouts to re-align jobs and a desire to move away from incentive house cleaning at the end of the year seems to imply a change in dealership format. Is Build to Order the new 21st century format?

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  52. G. David Felt ·
    Ford released on Tuesday June 8th 2021 the All-New Ford Maverick. A name plate that once graced a compact car is back now on a mini-pickup truck. Ford is coming out of the gates swinging for a home run and seems to be hitting all cylinders by making this a FWD Hybrid as Standard with AWD as an upgrade. Ford hits this market reborn with four clear points about the benefits of the Maverick. All-new Ford Maverick is the first standard full-hybrid pickup in America and the mos
    • On June 8th Ford Motor Company released the All-New Ford Maverick Mini-Pickup on the world. This newest truck comes standard as a Hybrid with AWD versions as upgrades. Now Ford is telling us a BEV is on it's way!

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  53. G. David Felt ·
    In the 21st century, Ford is leading the revolution with Zero-emission electric vehicles, advanced connectivity in transforming commercial and personal transportation by using platforms based on cutting-edge electrical architectures and battery technologies with compelling services. Delivering FORD+ is how Ford Motor Company is breaking away from the typified auto industry of decades past of the typical build and sell transactional business model and embracing foundational strengt
    • Financial analysts and company stakeholders were presented with the latest FORD+ plan for growth, value creation, leadership in electric vehicles and connected services this week on May 26th, 2021. The primary take aways are to understand Ford Motor Companies direction in regards to company profits, spending and future products and services.

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  54. G. David Felt ·
    Ford has opened the books on the F-150 Lightning Pro commercial series of pickup trucks. Starting with an MSRP of $39,974 with standard range battery and dual motor power 4x4 targeting 426 horsepower/775 lb-ft of torque and a targeted EPC-estimated range of 230 miles. The F-150 Lightning Pro commercial extended-range version is also available with targeted 563 horsepower/775 lb-ft of torque, targeted EPA-estimated range of 300 miles starting at an MSRP of $49,974. Charging,
    • The all-new 2022 F-150 Lightning Pro commercial all-electric truck built for commercial customers was released today. Joining the E-Transit in the growing family of Ford Work-ready electric vehicles, backed by a Ford nationwide network making the transition to zero emissions easy.

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  55. G. David Felt ·
    UPDATED - RELEASED INFO Ford has announced that on May 19th 2021 the world will get to see the start of the next chapter in America's best-selling vehicle, F-150 Lightning. The Lightning will bring stunning innovation, technologies and capabilities to the F-Series lineup. This BEV will combine the best power, payload and towing capabilities that is the hallmark of all Ford Tough Trucks. The reveal will take place at 9:30 pm  E.D.T from Ford World Headquarters and be broadcasted live wi
    • UPDATED WITH RELEASE INFO Ford has announced this week that on May 19th 2021 they will livestream the F-150 Lightning EV pickup truck at Ford HQ. Could this be Ford's Halo pickup truck for the full EV Truck lineup?

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    • 5,030 views
  56. G. David Felt ·
    The 2021 Ford Explorer Timberline edition is the most off-road capable Explorer ever due to increased ground clearance, improved approach and departure angles, steel skid plates, Torsen limited-slip differential, Bridgestone Dueler all-terrain tires, new shocks, springs and stabilizer bars. The Timberline sports a functional, capable appearance with unique front and rear styling combined with three rows of seating for everyone. Fords marketing data shows that over the last
    • Ford had promised more rugged off road SUVs challenging Jeep's dominance in the off road market and the over all market image with the introduction of the Ford Explorer Timberline edition. This Timberline series gives Ford's customers a more capable off-road feature packed SUV for memorable weekend adventures with family and friends. 

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  57. G. David Felt ·
    E-Transit registration opened today, Wednesday 5th of May 2021 for commercial customers highlighted by the fact that they have over 450 commercial customers showing purchase intentions. Pricing for all configurations start at $43,295 and go up to $52,690. Expanded details are available on Fleet Home Page (ford.com) Ford used more than 30 million miles of Ford Telematics data in confirming that the average commercial vans in North America only drive 74 miles a day. Ford also understand
    • Ford is proud to open registration for the new E-Transit Vans supported by 645 Commercial Vehicle Center Dealers across the U.S. E-Transit joins America's best-selling commercial van, the Ford Transit family.

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  58. William Maley ·
    We've been reporting on Ford's upcoming truck, the Maverick since 2018. The truck would sit underneath the Ranger and become the entry-level model for the brand. Now, we have gotten our best look at what it will look like. The Maverick Truck Club forum got its hand on an image showing a prototype Maverick on the line reportedly at Ford's Hermosillo, Mexico plant. Up front, the Maverick borrows some ideas from the Bronco Sport with C-shaped headlights and a horizontal bar splitting the grill
    • Alright, who let the cat out of the bag?! -Someone at Ford

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  59. William Maley ·
    Jim Hackett's tenure as Ford CEO will be coming to a close on October 1st as he will retire from the position. His replacement is Jim Farley, currently Ford's Chief Operating Officer, a role he took on at the beginning of this year. In a press release, Ford said the two will be working together over the next two months on the transition. Hackett will stay on as "special advisor" for some time after. “I am very grateful to Jim Hackett for all he has done to modernize Ford and prepare us to co
    • The Changeover of Jims To Take Place on October 1st

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  60. William Maley ·
    During a recent fireside chat with Bank of America, Ford teased a new 'Whitespace' product due in the 2021MY. What could that product be? Muscle Cars & Trucks speculates this may be a smaller pickup truck. We've been hearing rumblings about this since 2018 when Automobile Magazine first brought this to light. This truck would be the replacement for the Brazilian market Courier, last sold in 2013. It would be based on the C2 platform that underpinned at the time the new Focus for markets
    • How does the name Maverick sound to you?

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  61. William Maley ·
    The 2021 Ford Bronco shows how serious the automaker is to creating a real threat to the Jeep Wrangler. With two and four-door versions, seven different trims, a number of off-road features, and other goodies, there is a lot to digest. So let us dive in. It Certainly Looks the Part Ford's designers leaned heavily on the first-generation (1963-1977) Bronco as inspiration for the new model. The boxy profile is here, as is the "BRONCO" front grille. Unlike Broncos of the past, Ford is offering
    • Watch your back, Wrangler

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  62. William Maley ·
    (Author's Note: For those wondering where the 2021 Bronco story is, that will be up sometime tomorrow morning. There is a lot to digest, and need some more time to figure out how to structure that. Stay tuned. -WM). If the standard Bronco is a bit out of your reach, then Ford has another option in the form of the 2021 Bronco Sport. Yes, it is based on the Escape platform, but Ford is very adamant this us a very different animal. Lets begin with the dimensions. The Bronco Sport measures 1
    • May Have a Bloodline with the Bronco, But has More In Common with the Escape

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  63. William Maley ·
    Previous Page Next Page You might not be able to tell that the 2021 Ford F-150 is all new. The shape, basic dimensions, and ladder-frame chassis are the same as the outgoing F-150. But you need to look a bit deeper to find the changes and new features that the blue oval hopes keeps their truck on top. PowerBoost? PowerBoost. What PowerStroke is for diesels, PowerBoost is Ford's brand name for the new hybrid system available on the F-150. The sys
    • But You'll Need To Look Inside and Under the Skin To See Them

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  64. Drew Dowdell ·
    Rumor has it that Ford is working on a V8 powered version of their Ranger Raptor currently sold in overseas markets. Only available in other parts of the world, the current Ranger Raptor is powered by a 2.0-liter 4-cylinder diesel that produces 210 horsepower and 369 lb.-ft of torque, but a report in Wheels magazine says that Ford Australia is working with an external engineering company to swap the 2.0 diesel for a 5.0-liter V8 from the Mustang GT.  The odd thing about this is that the Ranger R
    • ...Forbidden Fruit for the U.S....

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  65. Drew Dowdell ·
    After a lengthy strike at General Motors that cost the company $2.9 billion, the UAW has agreed to a contract with Ford that looks remarkably similar to the one they got with General Motors.  Ford workers ratified the deal on Friday with 56.3 percent voting yes to the new four year agreement. The agreement says that Ford will invest more than $6 billion in its U.S. plants and add or retain 8,500 UAW jobs. The UAW used the GM contract as a template for negotiations with Ford. Like the GM con
    • ...56 percent said yes...

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    • 2,151 views
  66. Drew Dowdell ·
    Leaks of privileged information happen.  In this case, Ford pushed these images and pages to their consumer website in a way which was easy for the folks at MachEForum to find.  Here are the basics, the best of each spec, the 2021 Ford Mach-E will have up to 300 miles of driving range, run 0-60 in mid-three second range, and have optional all-wheel drive.  You're going to prioritize those specs though because you won't be able to get them all in the same car. All models of Mach-E will
    • ...You're not supposed to see this yet, but....

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    • 2,381 views
  67. Drew Dowdell ·
    Ford has announced the name of their upcoming Mustang inspired electric crossover.  It will be called the Mustang Mach E.  The official debut happens on November 17th, after which reservations for the car will be opened for customers wishing to make a deposit.  Deposits are $500 to hold your place in line and later, customization of the vehicle will open closer to delivery time.  We've seen from previews of the Mustang Mach E that it will be a rather swoopy crossover with a coupe like roofl
    • ....A Mustang SUV you say?...

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    • 3,607 views
  68. Drew Dowdell ·
    Ford has unveiled the Bronco R race prototype at the SEMA auto show today. This prototype strongly hints at the direction the new Bronco will go in terms of appearance and shape. Bronco won at Baja in 1969, so for the 50 year anniversary, the prototype will go back to the Baja Peninsula later this month to take a near 1,000 mile off-road course to challenge the powertrain and architecture.  The Bronco R is built on a modified version of the production body-on-frame platform.  Watch for
    • ...strong hints at the future SUV...

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    • 1,898 views
  69. Drew Dowdell ·
    Ford teamed up with Webasto to build a new Ford Mustang EV concept car for the SEMA auto show in Las Vegas.  The car is a showcase for what is possible with electrification and emerging technologies in that field. The show car comes with more than 1,000 lb.-ft of torque and 900 horsepower routed through a 6-speed manual transmission. The car has been lowered an inch and sits on 20-inch staggered forged wheels. Under the hood is a dual-core electric motor with dual power inverters. Power com
    • ...900 horsepower and 6-speed manual...

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    • 1,600 views
  70. Drew Dowdell ·
    Ford and the United Auto Workers (UAW) have reached a tentative labor contract deal in just days after the strike at General Motors ended.  The details of the deal have not yet been released, but Ford did confirm the deal in a short statement. The talks began on Monday and the two sides quickly made progress on the smaller issues. Various UAW leaders from the U.S. plants will meet on Friday to approve the deal which then must be sent to Ford's 55,000 union members for ratification.  Fo
    • ...in just 4 days...

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    • 1,296 views
  71. Drew Dowdell ·
    Starting in 2020, Ford will be launching Sync 4 in most updated and redesigned vehicles. One of the key features of the new infotainment operating system is the ability to get updates over the air via a cellular network.  The over-the-air update ability makes updating the system as easy as a cell phone.  In Sync 3, the system was able to be updated via a wifi network or USB drive, and that is how Ford rolled out Apple CarPlay and Android Auto when they were finally made available for Sync 3.
    • ...Starts in 2020...

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  72. Drew Dowdell ·
    Ford is finishing up production of the Ford Flex at its Oakville Assembly plant in Ontario.  Production is set to finish at the end of November.  The Lincoln MKT which is also built on the line has already ceased production earlier this month.  In cutting these two vehicles, Ford will also lay off about 450 out of 4,100 hourly workers at the plant. The cuts come as Ford changes to an all-utility and truck brand.  The Flex was first introduced for the 2008 model year as a bold and retro alte
    • ...Laying off 450, MKT is gone too...

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  73. Drew Dowdell ·
    Two weeks ago we told you about Chevrolet throwing money on the hood of the Camaro for Mustang drivers.  Now it is Ford's turn, but with fewer restrictions. For one, you don't need to be a current owner of a Camaro in order to qualify. Every Mustang starts with $1,000 increase in it rebate.  A base model Ecoboost coupe goes from $1,500 back to $2,500 back. If the car has been in stock more than 61 days, it also qualifies for an additional $750 rebate. Better deals are to be had if you move
    • ...last model clearance sale...

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  74. Drew Dowdell ·
    Ford will be showing their Mustang inspired EV SUV on November 17th ahead of the LA Auto Show.  We still don't have a name for the upcoming vehicle, but Ford has recently trademarked the name "Mach-E" and "Mustang Mach-E". Could this be a name for this new EV crossover? Time will tell. What you can see from the sketch is that it will have Mustang-like tail lights and headlights, plus a swept back, coupe-like roof line and a long hood.  We do know an approximate range per charge of 370 miles
    • ...Coming to the LA Auto Show...

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  75. Drew Dowdell ·
    When the Ford Mustang inspired EV SUV goes on sale sometime next year, one challenge it will have to overcome, no matter how good it looks, is charging anxiety by potential customers.  Ford is offering an antidote, a way to take away to charging anxiety.  Ford is developing FordPass Charging Network, an easy way to pay as you drive to charge. The network includes more than 12,000 locations with over 35,000 plugs. The FordPass Charging Network is also in collaboration with Electrify America
    • ...offering a wide network of plugs to their EV customers...

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    • 1,645 views
  76. Drew Dowdell ·
    The 2020 F-Series Super Duty has been updated to take on the most difficult challenges. For 2020 it gets a new available PowerStroke V8 diesel displacing 6.8 liters and producing 475 horsepower and 1,050 lb.-ft of torque. The diesel enables the SuperDuty to tow up to 37,000 lbs on a goodneck trailer, 32,500 lbs. using a 5th wheel trailer, conventional towing of 24,200 lbs., and a payload capacity 7,850 lbs. Power is delivered by an all-new 10-speed automatic.  The SuperDuty keeps customers
    • ...takes multiple 'Best in Class'...

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  77. Drew Dowdell ·
    The 2020 Ford Explorer and 2020 Lincoln Aviator are likely the most important vehicles in Ford's lineup after the F-150.  These new SUVs mark a turn for Ford in styling and technology. The problem is, early reports indicate that there is trouble brewing in Chicago, the plant where they are built. The two SUVs are just now arriving at dealerships, but have already been the subject of recalls for seats, missing manual park release covers, and other issues.  The issues have become so bad that
    • ...all is not well...

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    • 4,476 views
  78. Drew Dowdell ·
    Ford is recalling 338,332 Ford Explorers across North America for an improperly formed seat frame edge. The recall covers certain 2017 model year Explorers. The seat frame edge is sharp and could cause injury if driver or passenger reaches between the center console and the seat.  Ford is aware of 31 reports of hand injuries related to this recall. Dealers will install a flocked tape and a tab on the inside edge of the power seat frame. 
    • ...Sharp seats could cut you...

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    • 1,693 views
  79. Drew Dowdell ·
    Moody's Investor Service has downgraded Ford to junk status rating of Ba1, one step below investment grade.  They say that Ford's cash flow and profit margins are below expectations and are expected to remain weak for the next two years.  Outside of the financial sector, Ford is one of the top 15 issuers of corporate bonds. The primary cause for concern is a cash crunch brought on by a lengthy restructuring plan that includes closing factories and laying off thousands of workers. Investors
    • ouch, right in the junk!...

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    • 1,813 views
  80. Drew Dowdell ·
    The Ford Explorer hybrid got its EPA ratings finally. They're an improvement over the base 2.3 liter 4-cylinder delivering 27 city, 29 highway, 28 combined for the most efficient RWD model. That is an improvement of 6 mpg for city and 4 mpg combined. The AWD model comes in a bit lower at 23 city, 26 highway, and 25 combined. Unlike the Lincoln Aviator GT, the Ford Explorer Hybrid is not a plug-in model.  Powered by a 3.3 liter V6 plus the electrified drive train, the Explorer hybrid has a l
    • ...about what you'd expect from a big crossover...

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    • 1,567 views
  81. Drew Dowdell ·
    Ford is acknowledging the trouble prone Ford Powershift transmission and is extending the warranties on them.  The 6-speed transmission is a dual clutch setup meant to increase fuel economy in Ford's smallest cars.  While a solid idea on paper, customers reported a number of problems with them including slippage, hesitations while accelerating, jerkiness through the gears, difficulty downshifting, and premature wear on the clutch packs.  The extended warranty will cover 2014 - 2016 model ye
    • ....Certain Focus and Fiesta years covered...

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  82. Drew Dowdell ·
    Ford's second quarter 2019 income fell 86 percent to just $148 million.  The result is largely due to one-time charges related to its restructuring of operations globally.  Excluding the one-time items, Ford's income before interest and taxes fell just 2% to $1.65 billion.  Global revenue was flat year over year at $38.9 billion. The charges are primary caused by plant closures in Europe and South America. Ford has said it would cut 12,000 jobs in Europe by the end of 2020.  Ford's sales in
    • ...restructuring costs a pretty penny...

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    • 1,368 views
  83. Drew Dowdell ·
    In a lawsuit filed in U.S. District Court for the Eastern District of Michigan, Ford is accused of falsifying fuel economy numbers in the Ford F-150 and Ford Ranger. The suit is seeking class-action status and aims to collect $1.2 Billion in damages.  The law firm, Hagens Berman, says that consumers are spending up to $2,000 more in fuel over the lifetime of the truck due to misleading EPA numbers. Back in February of this year, Ford launched an investigation into its own EPA emissions and
    • ...seeking $1.2 billion in damages...

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    • 1,266 views
  84. Drew Dowdell ·
    Elon Musk has been pretty vocal about the coming Tesla Pickup, making claims that it will be better than an F-150 and be able to tow 300,000 lbs.  So far, however, Tesla's pickup truck is vaporware that can't even be seen yet. Ford meanwhile, has been working hard on an EV version of their F-150, and unlike the Tesla truck, it can be seen.  Rather than talk smack, Ford made its actions louder than words.  They linked up 10 double-decker rail cars filled with 42 2019 F-150s weighing in at mo
    • ...F-150 EV Prototype tows more than 1 million pounds...

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    • 2,289 views
  85. William Maley ·
    Ford is planning a dramatic change to their European lineup. Autocar reported yesterday that the automaker will be replacing the Mondeo (Fusion to us), Galaxy, and S-Max with a new "single crossover-style estate model" - think Subaru Outback. Not many details are known about this new model. It is expected to use Ford's C2 platform which underpins the new Fiesta and Focus. A range of gas and diesel engines will be available, along with 48V mild-hybrid system. The new wagon is expected to arr
    • ..Is expected to be sold in the U.S. and other markets..

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    • 1,820 views
  86. Drew Dowdell ·
    Ford of Europe announced Thursday that the company would be laying off around 12,000 employees as part of a global restructuring.  This is on top of the layoffs Ford previously announced earlier this year.  Ford says it will reduce the number of plants in the region to 18 and reorganize its business into three divisions; Commercial, Passenger, and Imports such as the Ford Mustang. Most of the positions in Europe will be eliminated via voluntary separation programs and should be completed by
    • ...this is on top of the layoff already announced...

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    • 2,089 views
  87. Drew Dowdell ·
    The Ford Puma sold in Europe was once a little coupe based on the Ford Fiesta.   Since coupe sales are dangerously close to zero, when Ford decided to reincarnate the name, it instead brought it back as a crossover coupe version of the Ford EcoSport. The new Puma will be powered by a 1.0 liter, 125 horsepower engine with 48-volt mild hybrid setup or a more powerful 155 horsepower system horsepower running through the front wheels.  Diesel options will come later. Under the rear floor is a s
    • ...Europe only for now...

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    • 2,466 views
  88. Drew Dowdell ·
    Ford confirmed today that the all-new 2020 Mustang Shelby GT500 will boast a 5.2 liter supercharged V8 producing 760 horsepower and 625 lb.-ft of torque making it the most power-dense and torque-dense production supercharged production engine in the world.  It is also the most powerful street legal Ford ever built.   The engine is a hand built aluminum V8 that features a lower center of gravity by inverting the intercooler into the valley of the engine. The oil pan is structural
    • ...World's most power-dense supercharged production engine...

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    • 4,223 views
  89. Drew Dowdell ·
    Ford said that it would be cutting a shift from its Essex Engine Plant in Ontario starting in October.  Ford says the move will "better align with consumer demand".  The likely cause? Ford F-150 buyers are shifting more of their purchases away from the 5.0 liter V8. F-150 buyers have a choice of 5 engines when selecting a truck, the 2.7-liter Ecoboost, the 3.3-liter V6, the 3.5-liter Ecoboost, and now a 3.0-liter PowerStroke Diesel, all in addition to the 5.0-liter V8, and the customer mix
    • ...more F-150 Buyers opting for Ecoboost...

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  90. Drew Dowdell ·
    Ford reported first quarter operating earnings of $801m, up $160m over the same quarter last year.  The company says that it expects this quarter to be the strongest quarter of the year due to seasonal factors and major product launches later this year.  However, the company says it still expects to finish 2019 better than 2018. Outside of North America, Ford is still losing money, but those losses are shrinking.  Ford recently announced a restructuring plan for Europe that included over 6,
    • ...$801 million in Earnings...

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    • 1,304 views
  91. Drew Dowdell ·
    Back in January, during the Detroit Auto Show, we found a sign that Ford was preparing a plug-in hybrid Ford Explorer even though it hadn't been officially announced.   A few days ago, Ford did officially unveil it as a Europe only model. The Ford Explorer Plug-in looks to be using the same running gear as the Lincoln Aviator GT, a 3.0 liter twin-turbo V6 plus electric motor that produces around 444 horsepower and 620 lb-ft of torque running through its specialized 10-speed transmissi
    • ...no plans for the US...

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    • 2,510 views
  92. Drew Dowdell ·
    According to a report in Automobile Magazine, the Ford Mustang could move to the CD6 platform that underpins the 2020 Ford Explorer, but the soonest that would happen is 2026. The CD6 platform also underpins the Lincoln Aviator and will be used in the next generation Ford Edge. One of the side effects of moving to the new platform is that the Mustang would become much larger and heavier than the current S550 platform car, possibly up to the length of the Dodge Challenger.  Currently, the Mu
    • ...could swell to Dodge Challenger size...

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    • 2,424 views
  93. Drew Dowdell ·
    Ford revealed during a debut event for its European electrified models that the as-yet-unnamed Mustang inspired electrified crossover will have a range of 370 miles when it arrives in 2020, but those are using the WTLP cycle, and the EPA range rating could be lower.  Ford has previously stated they were targeting a range of 300 miles, so a good guess for the EPA range would be somewhere between those two numbers.  Ford has recently trademarked the name "Mach-E" and "Mustang Mach-E". Could this b
    • ...we don't have a name, but now we have a range...

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    • 1,576 views
  94. Drew Dowdell ·
    Ford unveiled the completely redesigned 2020 Ford Escape today ahead of its official showing at the New York Auto Show in two weeks.  Some of the biggest news about the Escape comes under the hood where 4 new powertrains debut.  The standard engine will be a 1.5 liter Ecoboost 3-cylinder that can run as a 2 cylinder during light load situations.  The engine is projected to produce 180 horsepower and 177 lb-ft of torque when fueled with premium gas. This is the first Ford engine with cylinde
    • ... heading to Escapeville...

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    • 2,987 views
  95. Drew Dowdell ·
    Ford is getting ready to introduce a new Escape for the 2020 model year on April 2nd.  The compact crossover is one of Ford's best sellers, moving as many as 308,296 units in 2017.  The growth trend has stalled though and sales dipped to around 272k units last year.  The current generation went on sale in 2013 and was facelifted for 2017, but since then, new editions of the Honda CR-V, Chevrolet Equiniox, updated Jeep Cherokee, and Toyota RAV-4 have hit the market. Ford offered a teaser vid
    • ... here are a few teasers to hold you until then.

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    • 1,488 views
  96. Drew Dowdell ·
    Ford will exit Russia's passenger car market and focus solely on the light commercial vehicle market says a report from Bloomberg.  Alligned with those moves, Ford will cease production in the country at two vehicle assembly plants.  Those plants will close by the end of June 2019.  Ford produces the Focus, Mondeo, Fiesta, and Ecosport in Russia. These cuts will cause significant job losses for Russia.  This move comes after Ford announced as many as 6,000 job cuts in Germany and the UK  an
    • .... more cuts for Ford.

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    • 1,582 views
  97. Drew Dowdell ·
    Ford is adding 550 workers to their Kentucky plant that builds the Navigator and Expedition in order to meet surging retail demand for the big SUVs.  Retail sales were up 35% which has netted Ford a 5.6% gain in market-share for the Expedition.  The Navigator is doing even better with a 70% increase in sales.  Ford has already increased line speed and split some jobs to multiple people in an attempt to increase  production. Vehicle production will be increased after the July shutdown. 
    • ...sales have surged 35%

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    • 2,131 views
  98. Drew Dowdell ·
    Ford's operations in Europe books a 351€ billion loss for 2018 in contrast to a 324€ billion profit the year prior.  Already in the midst of a major restructuring, Ford has now announced job cuts in Germany and the UK. Ford employs roughly 24,000 people in Germany with expectations to lower that by 5,000 to 19,000 total. Most of the cuts are expected to come from voluntary redundancies and early retirement.   Ford aims to make the cuts "in the most socially responsible way possible." I
    • ...trying to pull EU operations back to profitability

    • 0 comments
    • 1,422 views
  99. G. David Felt ·
    In the latest round of Trade War rhetoric is a question that has ended up in the courts, when is a passenger van really a cargo van and does this tariff engineering really justify getting around the 25% chicken tax? In response to President Donald Trump's tariff war, automakers are find interesting ways to play the grey area of the legal system. According to BNN Bloomberg and Bloomberg news, trade attorneys are closely watching the Ford Motor Co. legal case play out in federal court. This c
    • Obscure Legal question could decide the fate of Ford's small vans in America.

    • 0 comments
    • 1,709 views
  100. Drew Dowdell ·
    Ford released their new 2020 Ford Transit yesterday at the Work Truck Show in Indianapolis.  While it has been updated alll over, the biggest changes are mechanical.  The biggest news is around the new all-wheel drive system. Ford designed the Transit's AWD to not raise the load floor or seat height, making the AWD model as easy as the RWD model for entry, exit, and loading.  The AWD system can send 100% of the torque to the front wheels when needed in low traction situations.  All-wheel dri
    • Two new engines, a new transmission, and All-Wheel drive

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    • 0 comments
    • 1,757 views