Oldsmobile was an asset....look what GM did to that brand. Even in the 80's when things went downhill for all of the big 3, Oldsmobile had a number 1 seller in the Cutlass Ciera, state of the art technology in the Torondao Trofeo, the Cutlass Supreme was still a popular model. Aurora was a beautiful car ( still is quite frankly) and should have been showcased better in advertising. The Bravada should have never been a S-10 clone, and intrigue and Alero while styled nicely....just didn't capture the essence of Oldsmobile and missed the mark. GM didn't give Olds a chance to bounce back...the third gen Bravada was a beauty for it's time, the second gen Aurora still has one of the best styled GM interiors ever ( aside from the corporate radio) and yet Olds got the axe. Buick is not out of the woods yet....and I doubt Pontiac will be either with the G8.